Tranter IT Infrastructure Services
Building the Tranter IT Group brand, increasing brand awareness, and leveraging brand opportunities.
Developing and implementing a marketing and communications strategy which encompasses the marketing of Tranter IT Group services
Managing donor communications and acquisition (including direct mail appeals) and maximizing database potential and segmentation
Developing and implementing a public relations strategy including crisis and issue management and social media
Leading the Marketing and Communications team to successfully deliver on target and KPIs
Overseeing development of all communication materials including the Tranter IT Group website, Annual Report, videos and brochures
Duties & Responsibilities
Develop and implement effective communication strategies that integrate digital marketing, telesales, designs, and all communications platforms that build brand awareness, customer satisfaction, and generate leads.
Lead the rollout of new ideas from conceptualization, strategy, and execution of strategies for campaigns.
Ensure all messages that will be communicated via email, calls, social media, website, and all communication medium aligns with key business strategies.
Report to the ED, Sales, and Marketing on all plans and strategies for guidance, approval, and input.
Work closely with the Design team to develop creative content in line with the brand guidelines and brand message.
Guide and Give Direction to the content development process across all social media platforms, website development, PR, Campaign, and all communications messages
Give direction to the digital marketing team, Review and approve all content that is published on the digital platforms.
Craft content for highly targeted, multi-touch marketing campaigns that accelerate leads generation from all approved platforms
Qualifications for Communications Manager
4+ years prior experience working in a marketing or communications role
Proven success designing and executing marketing and communications strategies and campaigns
Up to date on industry trends and able to stay ahead of the curve
Excellent organizational and project management skills and ability to meet deadlines
Must be able to think analytically and strategically
Capable of working well as part of a team as well as independently
Great multitasker and capable of simultaneously managing multiple projects with different deadlines
Familiarity or experience working with CRM software is an asset
Proven strong presentation and communication skills.
Knowledge and understanding of communications practices, tools and techniques in social media.
Proactivity, self-motivation and the ability to meet deadlines
Creativity in developing relevant marketing content
Highly developed project and time management skills
Salary: 250 gross