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Candidates About

Right out of university, I started navigating the interactive world of advertising as an Art Director at an up-and-coming digital agency. As I took on more opportunities and expanded my capabilities, I found myself acquiring numerous skills that even leading me to roles as a Production manager & Creative Director. With finely-tuned design aesthetics, fresh thinking, and conceptual skills I built a reputation as being able to deliver digitally grounded, yet integrated campaigns for a variety of brands (Home and Aboard) time and time again. No matter the project, from conception to directing, rebranding to new business, digital/social specific campaigns. No matter the category, from beauty to fitness to Academic, hospitality and entertainment. I have used my talents, experience and strong collaboration skills to develop envelope-pushing, relevant, and successful content. Throughout my career, I’ve learned that every project has its’ own challenges, and learning how to overcome them to creatively solve business objectives is a huge part of what defines a true creative professional. I also naturally developed my own methodology to the creative process, which is to be passionate, think of the twist, be resourceful, go the extra mile, learn new things, set aside drama and ego, and of course, have fun. Now as a Creative Director, I use this same approach and lead by example. I bring high standards, a meticulous nature, and a positive perspective to building and leading creative teams, cultivating out-of-the-box expressions of briefs, and producing fulfilling and successful content for renowned brands and agencies. Not only am I interested in challenging myself, but I want to challenge others as well continuously striving for the best. In addition to all of that I am a user interface fanatic, product evangelist, cloud computing campaigner, VR/AR enthusiast, film making aficionado, entrepreneur, leader and forever student. My passion is in generating disruptive content, products/services with extraordinary uses of technology while delivering compelling, useful and relevant client experiences. I view each challenge through the lens of the customer, evaluating their needs and behaviors to design an experience that is as impactful to them as it is to a brand’s business.

Primary Profile : Creative Industry Professional

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