RESPONSIBILITIES
– Creating content which will catch maximum customers’ interests.
– Monitoring the increase in traffic due to new content and take actions accordingly to improve the traffic metrics
– Writing and Editing content for the company’s social media pages.
– Optimize Search Engine Optimization driven content and increase the site traffic
– Measuring and monitoring company website and social media traffic statistics
– Work hand-in-hand with the Marketing team in developing strategies.
– Create a systematic content calendar to work with.
– Ensuring that the content is compliant with the copyright and data protection laws
– Maintaining consistency in content and ensure alignment with the brand history and plans
– Updating the website, social media and content pages periodically
– Identifying customers needs in relation to the company and write content to cater those needs