Digital Marketer

  • Full Time
  • Lagos
  • Posted 11 months ago

Responsibilities:

Plan and execute digital marketing, including SEO/SEM, marketing database, e-mail, social media and display advertising campaigns.
Design, build and maintain the company’s social media presence.
Carry out graphics design when needed.
Brainstorm new and creative growth strategies.
Plan, execute, and measure experiments and conversion tests.
Collaborate with internal teams to create landing pages and optimize the user experience.
Monitor key online marketing metrics to track success.
Ensure that the brand message is consistent.
Edit and post content, videos, podcasts, and audio content on online sites.
Develop and manage digital marketing campaigns.
Manage the organization’s website.
Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, etc.
Track the website traffic flow and provide internal reports regularly.
Fix errors in online content, and arrange webinars and webcasts.
Any other tasks assigned to you.

Requirements:

Bachelor’s degree in Marketing, Digital Marketing, or a related field is preferred.
Proven work experience in digital marketing
Solid understanding of digital marketing channels, tools, and techniques.
Proficiency in Google Analytics, Google Ads, and social media advertising platforms.
Familiarity with SEO principles and best practices.
Excellent written and verbal communication skills.
Creative thinking and the ability to generate innovative marketing ideas.
Strong analytical and problem-solving abilities.

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