Social media manager

  • Full Time
  • Lagos
  • Posted 9 months ago

Responsibilities

– Perform research on current benchmark trends and audience preferences

– Design and implement social media strategy to align with business goals

– Set specific objectives and report on ROI

– Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)

– Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency

– Communicate with followers, respond to queries in a timely manner and monitor customer reviews

Requirements and skills

– Proven work experience as a Social media manager

– Hands on experience in content management

– Excellent copywriting skills

– Ability to deliver creative content (text, image and video)

– Knowledge of online marketing channels

– Excellent communication skills

– Analytical and multitasking skills

– BSc degree in Marketing or relevant field

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