Responsibilities:
Assist in crafting engaging and compelling content for various digital channels, including social media, email campaigns, blog posts, and website updates.
Aid in managing our social media accounts by scheduling posts, monitoring engagement, and contributing fresh ideas to boost our online presence.
Support the email marketing efforts by assisting in the creation, segmentation, and analysis of email campaigns to drive customer engagement and retention.
Contribute to optimizing website content, conducting keyword research, and assisting in paid search campaigns to improve our online visibility and attract qualified leads.
Monitoring and analyzing marketing campaign performance using various tools and platforms, presenting insights to the team for data-driven decision-making.
Assist in researching industry trends, customer behavior, and competitor activities to identify opportunities and stay ahead in the market.
Requirement:
BSC/HND in Marketing, Communications, Business, or related field.
Passion for digital marketing and a desire to learn and grow in the field.
Strong written and verbal communication skills, with a keen eye for detail.
Basic understanding of digital marketing concepts and platforms (social media, email marketing, SEO, etc.).
Familiarity with common marketing tools and analytics platforms is a plus.
Ability to work collaboratively in a team environment and adapt to fast-paced challenges.
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